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Salience, Risky Choices and Gender

Booth, Alison L and Nolen, Patrick J Salience, Risky Choices and Gender. UNSPECIFIED. UNSPECIFIED.

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Risk theories typically assume individuals make risky choices using probability weights that differ from objective probabilities. Recent theories suggest that probability weights vary depending on which portion of a risky environment is made salient. Using experimental data we show that salience affects young men and women differently, even after controlling for cognitive and non-cognitive skills. Men are significantly more likely than women to switch from a certain to a risky choice once the upside of winning is made salient, even though the expected value of the choice remains the same.

Item Type: Monograph (UNSPECIFIED)
Uncontrolled Keywords: D8; D81; J16; cognitive ability; salience; risk-aversion; gender; probability weights
Subjects: H Social Sciences > HB Economic Theory
Divisions: Faculty of Social Sciences > Economics, Department of
SWORD Depositor: Elements
Depositing User: Elements
Date Deposited: 14 Jan 2015 12:23
Last Modified: 06 Jan 2022 11:50

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