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Black and White as Valence Cues

Meier, Brian P and Fetterman, Adam K and Robinson, Michael D (2015) 'Black and White as Valence Cues.' Social Psychology, 46 (3). pp. 174-178. ISSN 1864-9335

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Abstract

<jats:p> Replication efforts involving large samples are recommended in helping to determine the reliability of an effect. This approach was taken for a study from Meier, Robinson, and Clore (2004) , one of the first papers in social cognition guided by conceptual metaphor theory, which reported that evaluations were faster when word valence metaphorically matched (e.g., a word with a negative meaning in black) rather than mismatched (e.g., a word with a negative meaning in white) font color. The present investigation was a direct large-scale replication attempt involving 980 participants who completed an experiment using web-based software and were diverse in terms of race, age, and geographical location. Words with a positive meaning were evaluated faster when font color was white rather than black and words with a negative meaning were evaluated faster when font color was black rather than white, replicating the main results of Meier et al. (2004) . </jats:p>

Item Type: Article
Subjects: B Philosophy. Psychology. Religion > BF Psychology
Divisions: Faculty of Science and Health > Psychology, Department of
SWORD Depositor: Elements
Depositing User: Elements
Date Deposited: 17 Dec 2015 11:31
Last Modified: 08 Jan 2022 00:32
URI: http://repository.essex.ac.uk/id/eprint/15666

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