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Organizational Magic and the Making of Christmas: On Glamour, Grottos and Enchantment

Hancock, Philip (2020) 'Organizational Magic and the Making of Christmas: On Glamour, Grottos and Enchantment.' Organization, 27 (6). pp. 797-816. ISSN 1350-5084

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Drawing on qualitative research into the design, delivery and organization of Christmas grottos this paper offers a critical understanding of the role that a functional belief in organizational magic plays in their manufacture and operation. Utilising classic anthropological research into the cultural production of magical belief systems, I attend to how such magic is produced through a network of sociomaterial practices conducive to the commercial values of the Anglo-American Christmas. I additionally draw on contemporary literature on aesthetic and atmospheric organization in order to analyse the practical accomplishment of organizational magic as a mode of captivation and re-enchantment. The article concludes by emphasizing the increasingly commercial utility of a functional belief in magic as an organizational resource, highlighting the need for further empirical scrutiny, as well as conceptual and theoretical analysis.

Item Type: Article
Uncontrolled Keywords: Magic, Aesthetics, Atmospheres, Christmas, Glamour, Sociomateriality.
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Social Sciences
Faculty of Social Sciences > Essex Business School
SWORD Depositor: Elements
Depositing User: Elements
Date Deposited: 26 Jun 2019 11:45
Last Modified: 18 Aug 2022 13:18

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