Items where Author is "Brooks, Laurence"
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Article
Ali, Maged and Tarhini, Ali and Brooks, Laurence and Kamal, Muhammad Mustafa (2021) 'Investigating the Situated Culture of Multi-Channel Customer Management: A Case Study in Egypt.' Journal of Global Information Management, 29 (3). pp. 46-74. ISSN 1062-7375
Braganza, Ashley and Brooks, Laurence and Nepelski, Daniel and Ali, Maged and Moro, Russ (2017) 'Resource management in big data initiatives: Processes and dynamic capabilities.' Journal of Business Research, 70. pp. 328-337. ISSN 0148-2963