Items where Author is "Fitzgibbon, John"
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Article
Uskul, Ayse K and Sherman, David K and Fitzgibbon, John (2009) 'The cultural congruency effect: Culture, regulatory focus, and the effectiveness of gain- vs. loss-framed health messages.' Journal of Experimental Social Psychology, 45 (3). pp. 535-541. ISSN 00221031