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Items where Author is "Santos, FP"

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Santos, FP and Burghausen, M and Balmer, JMT (2016) 'Heritage branding orientation: The case of Ach. Brito and the dynamics between corporate and product heritage brands.' Journal of Brand Management, 23 (1). 67 - 88. ISSN 1350-231X

This list was generated on Sun Apr 21 07:33:03 2019 BST.