Symeonidis, George (2000) Price Competition, Non-Price Competition and Market Structure: Theory and Evidence from the UK. Economica, 67 (267). pp. 437-456. DOI https://doi.org/10.1111/1468-0335.00217
Symeonidis, George (2000) Price Competition, Non-Price Competition and Market Structure: Theory and Evidence from the UK. Economica, 67 (267). pp. 437-456. DOI https://doi.org/10.1111/1468-0335.00217
Symeonidis, George (2000) Price Competition, Non-Price Competition and Market Structure: Theory and Evidence from the UK. Economica, 67 (267). pp. 437-456. DOI https://doi.org/10.1111/1468-0335.00217
Abstract
This paper examines the impact of price competition on advertising/R and D expenditure and market structure. A general theoretical result is derived, which restricts the space of possible outcomes regarding the behaviour of concentration and advertising/R and D expenditure following an intensification of price competition. The theory is tested using UK data on the evolution of competition, concentration and advertising over 1954-77. The econometric results suggest that the introduction of restrictive practices legislation in the UK caused a rise in concentration in previously cartelized high-advertising manufacturing industries and probably also a fall in advertising intensity.
Item Type: | Article |
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Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Faculty of Social Sciences Faculty of Social Sciences > Economics, Department of |
SWORD Depositor: | Unnamed user with email elements@essex.ac.uk |
Depositing User: | Unnamed user with email elements@essex.ac.uk |
Date Deposited: | 16 Aug 2012 10:27 |
Last Modified: | 18 Aug 2022 11:11 |
URI: | http://repository.essex.ac.uk/id/eprint/3699 |