Sthapit, Erose and Garrod, Brian and Coudounaris, Dafnis N and Björk, Peter and Erul, Emrullah and Song, Hanqun (2023) Antecedents and outcomes of memorable wildlife tourism experiences. Journal of Ecotourism. pp. 1-24. DOI https://doi.org/10.1080/14724049.2023.2272063
Sthapit, Erose and Garrod, Brian and Coudounaris, Dafnis N and Björk, Peter and Erul, Emrullah and Song, Hanqun (2023) Antecedents and outcomes of memorable wildlife tourism experiences. Journal of Ecotourism. pp. 1-24. DOI https://doi.org/10.1080/14724049.2023.2272063
Sthapit, Erose and Garrod, Brian and Coudounaris, Dafnis N and Björk, Peter and Erul, Emrullah and Song, Hanqun (2023) Antecedents and outcomes of memorable wildlife tourism experiences. Journal of Ecotourism. pp. 1-24. DOI https://doi.org/10.1080/14724049.2023.2272063
Abstract
Using a theoretical foundation based on memory-dominant logic, this study aims to develop and test an integrative model of memorable wildlife tourism experiences (MWTEs). The study first considers the role of escapism, experiencescapes, experience co-creation and education as antecedents of MWTE. It then examines the relationship between MWTE, satisfaction and hedonic well-being. Data were gathered from 202 tourists over 18 years old who had been on a wildlife safari between September and December 2022.An online survey questionnaire was distributed via Amazon Mechanical Turk. The empirical results suggest that when the importance of escapism, experience co-creation and educational experiences in the experience sought is higher and when the experiencescape is more appealing, the memorability of the experience will be stronger. More memorable experiences are associated with greater tourist satisfaction and hedonic well-being. Furthermore, this study discusses theoretical and managerial implications along with recommendations for future research.
Item Type: | Article |
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Uncontrolled Keywords: | wildlife; wildlife tourism; memorable wildlife tourism experiences; satisfaction; hedonic wellbeing |
Divisions: | Faculty of Social Sciences Faculty of Social Sciences > Essex Business School |
SWORD Depositor: | Unnamed user with email elements@essex.ac.uk |
Depositing User: | Unnamed user with email elements@essex.ac.uk |
Date Deposited: | 25 Jul 2024 14:56 |
Last Modified: | 25 Jul 2024 14:56 |
URI: | http://repository.essex.ac.uk/id/eprint/38840 |
Available files
Filename: Antecedents and outcomes of memorable wildlife tourism experiences.pdf
Licence: Creative Commons: Attribution-Noncommercial-No Derivative Works 4.0