Akram, Muhammad S and Malhotra, Neeru and Goraya, M Awais and Shareef, Mahmud and Malik, Aneela and Lal, Banita (2022) 'User engagement on global social networks: Examining the roles of perceived brand globalness, identification and global identity.' Technological Forecasting and Social Change, 181. p. 121771. ISSN 0040-1625

Dwivedi, Yogesh K and Shareef, Mahmud A and Akram, Muhammad S and Bhatti, Zeeshan A and Rana, Nripendra P (2022) 'Examining the effects of enterprise social media on operational and social performance during environmental disruption.' Technological Forecasting and Social Change, 175. p. 121364. ISSN 0040-1625