Items where Author is "Chong, Ka Leong"

Article

Anton, Trevor Shenal and Chong, Ka Leong and Trupp, Alexander and Stephenson, Marcus L (2026) Rethinking Smart Technology Adoption in Foodservice Microbusinesses Through Specialist-Driven Action Research. Tourism and Hospitality, 7 (6). p. 146. DOI https://doi.org/10.3390/tourhosp7060146

Hussain, Khalil and Wong, Philip Pong Weng and Chong, Ka Leong and Stephenson, Marcus Lee and Abbasi, Amir Zaib (2025) The effect of social media influencers' synchronous and asynchronous interactivity on revisit intention: mediating effects of inspiration and travel aspiration. Journal of Hospitality and Tourism Insights, 9 (4). pp. 1467-1487. DOI https://doi.org/10.1108/jhti-04-2025-0521

Hussain, Khalil and Wong, Philip Pong Weng and Stephenson, Marcus Lee and Chong, Ka Leong (2025) The impact of social media influencers on viewers’ inspiration towards tourism destinations and revisit intention: a combined PLS-SEM and NCA approach. Current Issues in Tourism. pp. 1-24. DOI https://doi.org/10.1080/13683500.2025.2571436

Anton, Trevor Shenal and Trupp, Alexander and Stephenson, Marcus Lee and Chong, Ka Leong (2024) Post-pandemic Challenges Impeding Operators’ Efforts to Sustain Foodservice Microbusinesses. Journal of Multidisciplinary in Social Sciences, 20 (2). pp. 1-18.