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Items where Author is "Lemon, Katherine N"

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Evanschitzky, Heiner and Malhotra, Neeru and v. Wangenheim, Florian and Lemon, Katherine N (2017) Antecedents of peripheral services cross-buying behavior. Journal of Retailing and Consumer Services, 36. pp. 218-224. DOI https://doi.org/10.1016/j.jretconser.2017.02.006

Navarro-Martinez, Daniel and Salisbury, Linda Court and Lemon, Katherine N and Stewart, Neil and Matthews, William J and Harris, Adam JL (2011) Minimum Required Payment and Supplemental Information Disclosure Effects on Consumer Debt Repayment Decisions. Journal of Marketing Research, 48 (SPL). S60-S77. DOI https://doi.org/10.1509/jmkr.48.spl.s60

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