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Items where Author is "Mohiuddin Babu, Mujahid"

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Liu, Hongfei and Jayawardhena, Chanaka and Osburg, Victoria-Sophie and Mohiuddin Babu, Mujahid (2019) 'Do online reviews still matter post-purchase?' Internet Research, 30 (1). pp. 109-139. ISSN 1066-2243

Mohiuddin Babu, Mujahid and Liu, Hongfei and Jayawardhena, Chanaka and Dey, Bidit Lal (2019) 'Impact of market orientation on firm’s customer-based performance: The moderating role of employee orientation.' Journal of Marketing Management, 35 (7-8). pp. 662-692. ISSN 0267-257X

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