Items where Author is "Sherman, David K"
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Sherman, David K and Uskul, Ayse K and Updegraff, John A (2011) The role of the self in responses to health communications: A cultural perspective. Self and Identity, 10 (3). pp. 284-294. DOI https://doi.org/10.1080/15298868.2010.517029
Uskul, Ayse K and Sherman, David K and Fitzgibbon, John (2009) The cultural congruency effect: Culture, regulatory focus, and the effectiveness of gain- vs. loss-framed health messages. Journal of Experimental Social Psychology, 45 (3). pp. 535-541. DOI https://doi.org/10.1016/j.jesp.2008.12.005