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Why do innovators not apply for trademarks? the role of informational asymmetries and collaborative innovation

Athreye, Suma and Fassio, Claudio (2020) Why do innovators not apply for trademarks? the role of informational asymmetries and collaborative innovation. Industry and Innovation, 27 (1-2). pp. 134-154. DOI https://doi.org/10.1080/13662716.2019.1616533



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