Managing Cultural Diversity in the Multinational Corporate Workplace: Solution or Symptom?

The aim of this paper is to show the critical relevance of post-structuralist political theory to cross-cultural management studies. By emphasizing the key role that questions of identity, difference, and struggle play in the multinational corporate context, we argue for a shift in our understandings away from essentialist conceptions of culture to an explicitly critical and political understanding of the way culture and cultural difference is invoked. Of crucial importance in understanding the nature of the shift of perspective we advocate is the affirmation of a negative ontology for which the radical contingency of social relations is axiomatic.