Gurney, PJ (2012) Co-operation and the "new consumerism" in interwar England. Business History, 54 (6). pp. 905-924. DOI https://doi.org/10.1080/00076791.2012.706896
Gurney, PJ (2012) Co-operation and the "new consumerism" in interwar England. Business History, 54 (6). pp. 905-924. DOI https://doi.org/10.1080/00076791.2012.706896
Gurney, PJ (2012) Co-operation and the "new consumerism" in interwar England. Business History, 54 (6). pp. 905-924. DOI https://doi.org/10.1080/00076791.2012.706896
Abstract
Economic historians have recently taught us a great deal about the 'new consumerism' in interwar Britain. However, the story has largely been told from the supply side and the Co-operative movement that played a key role in the lives of millions of working-class consumers has tended to be marginalised. This article brings the movement and the consumer centre stage. First, the uneven and vulnerable situation of the Co-op as a business is outlined. The next section briefly sketches economic and political attacks on the movement that made it more difficult to respond effectively to the challenges it faced. The major part of the article discusses oral evidence from ordinary co-operative members, which helps illuminate the contradictory pressures faced by consumers in this period.
Item Type: | Article |
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Uncontrolled Keywords: | co-operation; consumer; culture; oral history |
Subjects: | D History General and Old World > DA Great Britain |
Divisions: | Faculty of Arts and Humanities Faculty of Arts and Humanities > Philosophical, Historical and Interdisciplinary Studies, School of |
SWORD Depositor: | Unnamed user with email elements@essex.ac.uk |
Depositing User: | Unnamed user with email elements@essex.ac.uk |
Date Deposited: | 12 Feb 2013 18:22 |
Last Modified: | 16 May 2024 16:31 |
URI: | http://repository.essex.ac.uk/id/eprint/5585 |