Items where Author is "Bhandari, Min Prasad"
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Article
Bhattarai, Charan and Kwong, Caleb and Bhandari, Min Prasad and Cheung, Cherry and Zhou, Jing (2025) Marketing agility and financial performance in migrant enterprises during crises: does resilience capability matter? International Journal of Entrepreneurial Behaviour and Research. DOI https://doi.org/10.1108/IJEBR-02-2024-0094
Bhandari, Min Prasad and Bhattarai, Charan and Mulholland, Gary (2024) Online brand community engagement and brand evangelism; the role of age, gender, and membership number. Journal of Product and Brand Management, 33 (3). pp. 301-313. DOI https://doi.org/10.1108/JPBM-02-2023-4373