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Items where Author is "Lee, Michael SW"

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Article

Kuanr, Abhisek and Pradhan, Debasis and Lyngdoh, Teidorlang and Lee, Michael SW (2022) 'Why do consumers subvert brands? investigating the influence of subjective well-being on brand avoidance.' Psychology and Marketing, 39 (3). pp. 612-633. ISSN 0742-6046

This list was generated on Sun May 22 11:42:01 2022 BST.