Tucker, Danielle A and Yeow, Pamela and Viki, G Tendayi (2013) Communicating During Organizational Change Using Social Accounts. Management Communication Quarterly, 27 (2). pp. 184-209. DOI https://doi.org/10.1177/0893318912469771
Tucker, Danielle A and Yeow, Pamela and Viki, G Tendayi (2013) Communicating During Organizational Change Using Social Accounts. Management Communication Quarterly, 27 (2). pp. 184-209. DOI https://doi.org/10.1177/0893318912469771
Tucker, Danielle A and Yeow, Pamela and Viki, G Tendayi (2013) Communicating During Organizational Change Using Social Accounts. Management Communication Quarterly, 27 (2). pp. 184-209. DOI https://doi.org/10.1177/0893318912469771
Abstract
<jats:p> One way to improve trust in management during large-scale organization changes is with effective communications. This article looks at three types of social accounts (causal, ideological, and referential accounts) to see which are effective at improving trust during major organizational changes. A field study method explored two organizations and found that ideological accounts were best at improving trust in management. The relationship between ideological accounts and trust was mediated by the success of the social account (i.e., the perceived understanding of the change decision). These findings indicate the benefits of highlighting long-term motives for large-scale organizational change. </jats:p>
Item Type: | Article |
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Uncontrolled Keywords: | social accounts; organizational change; trust; communications |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | Faculty of Social Sciences Faculty of Social Sciences > Essex Business School |
SWORD Depositor: | Unnamed user with email elements@essex.ac.uk |
Depositing User: | Unnamed user with email elements@essex.ac.uk |
Date Deposited: | 18 Dec 2014 14:29 |
Last Modified: | 30 Oct 2024 20:40 |
URI: | http://repository.essex.ac.uk/id/eprint/12151 |
Available files
Filename: Manuscript ID MCQ-11-132 __FINAL.pdf