Burghausen, Mario and Balmer, John MT (2017) Corporate heritage identity stewardship. In: Foundations of Corporate Heritage. Routledge, London, pp. 169-213. ISBN 9781138833555.
Burghausen, Mario and Balmer, John MT (2017) Corporate heritage identity stewardship. In: Foundations of Corporate Heritage. Routledge, London, pp. 169-213. ISBN 9781138833555.
Burghausen, Mario and Balmer, John MT (2017) Corporate heritage identity stewardship. In: Foundations of Corporate Heritage. Routledge, London, pp. 169-213. ISBN 9781138833555.
Abstract
Item Type: | Book Section |
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Uncontrolled Keywords: | Branding (Marketing); Corporate Heritage; Corporate Identity |
Subjects: | H Social Sciences > H Social Sciences (General) |
Divisions: | Faculty of Social Sciences Faculty of Social Sciences > Essex Business School |
SWORD Depositor: | Unnamed user with email elements@essex.ac.uk |
Depositing User: | Unnamed user with email elements@essex.ac.uk |
Date Deposited: | 21 Aug 2017 11:50 |
Last Modified: | 16 May 2024 17:25 |
URI: | http://repository.essex.ac.uk/id/eprint/20224 |